Author: B.J. Kharrazi

August 3, 2010 B.J. Kharrazi

Sources: Bloomberg News & Disinfo.com Major cellphone carriers AT&T, T-Mobile and Verizon are beta-testing new features intended to “supplant more than 1 billion plastic cards in American wallets” – by allowing subscribers make credit card buys using their mobile phones! It’s already happening in Japan, Turkey and the U.K., with cellphones being waved over an more »

July 11, 2010 B.J. Kharrazi

From American Banker June 24, 2010: With preferences for carrying and using cash continuing to drop, more consumers expect merchants to accept debit or credit cards for payment. But not all merchants do, especially those that lack physical storefronts. Some industry insiders believe mobile-based products might help encourage them to accept electronic payments. Indeed – more »

May 27, 2010 B.J. Kharrazi

There has been a major change in the way consumers listen to and engage with brands, with only 5% overall (4% in the UK and 6% in the US) saying they trust advertising messages and 8% (9% in the UK and 6% in the US) believing what companies say about themselves, according to a survey report published by Alterian.

May 26, 2010 B.J. Kharrazi

People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over anything thrust at them by a faceless company.

May 22, 2010 B.J. Kharrazi

Source: Eliot Van Buskirk | WIRED Mobile payment is fast becoming a red-hot sector. A Recent entry is Square, from Twitter co-founder Jack Dorsey, which allows small businesses to accept credit card payments using an iPhone. Meanwhile, eBay’s Paypal allows customers to pay in stores using a simple smartphone app — no chip required. Now more »